BBH, a global advertising firm, has set up a unit called Zag, which designs, markets and distributes its own products.

一家全球广告公司 BBH 设立一个叫做 Zag 的单位，设计、营销和分发它自己的产品。

The global advertising industry is changing greatly.

全球广告业正在进行深刻的转型。

Unit 11: two extracts from an interview with an expert on global advertising;

单元11：两段对全球广告专家的采访录音节选；

The billboard is the brainchild of Adrac, a global advertising and marketing agency.

这个布告牌是一个全球广告营销机构adrac脑力劳动的产物。

But global advertising and pop music mean that in most countries, you will see or hear some English.

在大多数国家的全球性广告和流行音乐中，你也可以看见或听见一些英语。