It's about perceived value.

它有关认知价值。

Perceived momentum = perceived value .

感知到的势头=感知到的价值 。

Your expertise must have socially perceived value.

你的专长必须具有社会认知的价值。

How to explode the perceived value of your offers!

如何引爆的知觉价值，你优惠！

This law can also increase the perceived value of information.

这条法则也能增加别人对你说的话的期望值。