The revisions come at a time when green marketing is on the rise.

这些修订正值绿色营销兴起之时出现。

Green marketing refers to companies promoting the products as environmentally friendly.

绿色营销是指公司推广环保产品。

So let me tell you about one green marketing campaign that failed at first and explain why.

所以，让我告诉你一个一开始失败了的绿色营销活动以及原因。

Green marketing seems recent, but advertising professionals grew interest in it several decades ago.

绿色营销似乎是最近才出现的，但广告专业人士几十年前就对它产生了兴趣。

Some green marketers learned the hard way, green marketing must still involve all the same principles of a traditional marketing campaign.

一些绿色营销人员吸取了惨痛的教训，绿色营销仍然必须包含所有与传统营销活动相同的原则。