How can we give this motor oil a new brand identity?

一大早Jack就问Tina有没有什么创意，要怎么给这种机油新的品牌特性呢？ brand是指“品牌”，而brand identity就是指“品牌特性”，应该是一种广告术语吧。

Expect hotel brand identity, what other need we know as a sales person?

除了品牌一致，作为销售人员我们还需要了解什么？

'What's our brand identity? What is our U. S. P (Unique Selling Position)?'

咱们的品牌特色为何？属于我们的独特卖点在哪？

Air Seychelles recently announced that they have launched their new brand identity.

塞舌尔航空公司最近宣布，他们已经推出了自己新的品牌标识。

Product endorsement is a great way to capture customer mindshare and create brand identity.

产品认可是获取客户心灵占有和创建品牌标识的有力方法。