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The advertising slogan was a play on word .
那条广告口号是双关语。
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They've come up with a new advertising slogan for the product.
他们已经为这项产品想出了一个新的宣传口号。
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The average Pepsi-Cola advertising slogan lasts just two years and two months.
百事的广告口号平均仅仅维持两年又两个月。
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It's like the advertising slogan for Yan 'an Cigarettes: 'there is Yan 'an, but there is also the spirit.
这就像为延安牌香烟广告中的标语口号:有延安,还有延安精神。
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Advertising slogans, is also called advertising language, advertising slogan or the advertising word.
广告标语,又称为广告语、广告口号或中心广告词。
广告口号是一种较长时期内反复使用的特定的商业用语。它的作用就是以最简短的文字把企业或商品的特性及优点表达出来,给人浓缩的广告信息。它是广告类应用写作的一种。口号要表述这个品牌的价值和品牌的性格,同时口号也可以运用到所有的传播途径中。