a trick or device intended to attract attention, publicity, or trade
(为吸引注意、做宣传或招徕生意而搞的)花招;手法;噱头。
"1920s (originally US): of unknown origin but possibly an approximate anagram of
n. 花招;手法;噱头
He regarded it as a gimmick and dismissed it.
他认为这是个噱头,对此不屑一顾。
A gimmick occurred to me suddenly.
我突然想到一个花招。
Customers won't believe the promotional gimmick easily.
顾客不会轻易相信促销花招。
They give away free gifts with children's meals as a sales gimmick.
他们给儿童套餐搭配免费礼品作为促销伎俩
It is just a public relations gimmick.
这只是一种公关花招。
If a poster says "A unique show with predatory apes – hamadryas baboons" we will just smile to this "promotional gimmick".
如果海报上写着“类人猿独特的掠夺性展示-阿拉伯狒狒”我们只会对这个“噱头”一笑置之。
They employ another gimmick, too.
他们也使用另外一种花招。
Or was the panda donation a gimmick?
这次的熊猫捐赠是否只是噱头呢?
That's a good gimmick.
那是一个好办法。
一件决不会被观众所见着的装置,其使一出「效果」的完成成为可能的。例如一件「线卷」(REEL)是一项「隐具」。\n又,更广泛的就演艺界内来说,藉由一项个人的特质或独特的外观使一位演者能被识别〈例如,「泰利沙瓦拉」(Telly Savalas)剃光的光头〉,或一项娱乐产品的外观使该产品成为独特的及或许更吸引人的。\n本术语源自更早期的 gimcrack 这个字。\n参见「拟具」(FAKE) 。\n⊙译注:「泰利沙瓦拉」生于1924.01.21,卒于1994.01.22;美国著名的光头反派影星,曾于多部影片中担任主角。其官方网站网址:☞ http://www.tellysavalas.com/
a trick or device intended to attract attention, publicity, or trade
(为吸引注意、做宣传或招徕生意而搞的)花招;手法;噱头。
"1920s (originally US): of unknown origin but possibly an approximate anagram of